After the launch of the Postex Service website, there was a need to quickly attract customers and increase brand visibility in search. The task was to set up advertising campaigns and perform basic SEO optimization to ensure a stable flow of applications.
Advertising and SEO for PostexService.com
Portfolio category:
Advertising and SEO
Our solution
We built a comprehensive promotion system by combining paid advertising and organic visibility:
- Google Ads. Launched search engine campaigns with an emphasis on key queries such as “international delivery”, “customs clearance”, “forwarding services” and others. Added remarketing to bring users back.
- Meta Ads. Developed creatives and launched targeted advertising on Facebook and Instagram, focusing on business audiences and individuals looking for international delivery.
- SEO optimization. Worked out basic meta tags, header structure, site speed and semantic core for the main pages.
- Analytics. Setting up conversion tracking in Google Analytics and Meta Pixel to get a complete picture of the effectiveness.
Thanks to this approach, the client not only received quick advertising results, but also laid the foundation for long-term growth of organic traffic.
Result
The promotion gave a noticeable effect already in the first month:
- The number of applications due to the “create a shipment” form increased significantly.
- Google Ads search campaigns showed a higher click-through rate compared to typical results in the logistics niche.
- Advertising on Facebook and Instagram brought the first clients from the B2C segment and significantly expanded the reach.
- The site began to appear in the search results for key queries, which brought additional organic traffic.
Thus, the company was able to quickly reach the target audience, increase trust in the brand and lay the foundation for further growth.
Conclusion
We set up comprehensive promotion – Google Ads, Meta Ads and basic SEO. As a result, Postex Service received an increase in applications and recognition. If you need effective advertising or SEO support for your business, contact us, we will help you scale your project.
