After the launch of the Postex Service website, there was a need to quickly attract customers and increase the visibility of the brand in search. The task was to set up advertising campaigns and perform basic SEO optimization to ensure a steady flow of applications.
Advertising and SEO for PostexService.com
Portfolio category:
Advertising and SEO
Our solution
We have built a comprehensive promotion system, combining paid advertising and organic visibility:
- Google Ads. Launched campaigns on the search network with an emphasis on the key queries “international delivery”, “customs clearance”, “forwarding services” and others. Added remarketing to bring users back.
- Meta Ads. Developed creatives and launched targeted advertising on Facebook and Instagram targeting business audiences and individuals looking for international delivery.
- SEO optimization. Worked out basic meta tags, heading structure, site speed and semantic core for main pages.
- Analytics. We set up conversion tracking in Google Analytics and Meta Pixel to have a complete picture of performance.
Thanks to this approach, the client not only received a quick result from advertising, but also laid the foundation for long-term organic traffic growth.
Result
The promotion had a tangible effect already in the first month:
- The number of requests through the “create shipment” form has increased significantly.
- Google Ads search campaigns showed a higher click-through rate compared to typical results in the logistics niche.
- Advertising on Facebook and Instagram brought in the first B2C customers and significantly expanded the reach.
- The site began to appear in the results for key queries, which brought additional organic traffic.
Thus, the company was able to quickly reach the target audience, strengthen brand trust and lay the foundation for further growth.
Conclusion
We set up comprehensive promotion – Google Ads, Meta Ads and basic SEO. As a result, Postex Service received an increase in applications and recognition. If you need effective advertising or SEO support for your business, contact us, we will help you scale your project.
